美國能量飲料公司參加銷售范圍參議院聽證會

    食品伙伴網(wǎng)訊  據(jù)飲料業(yè)媒體報道，7月31日參議院委員會召開了關(guān)于能量飲料營銷的聽證會，目的是檢查能量飲料生產(chǎn)商銷售產(chǎn)品的范圍，是否面向了12歲以下的兒童或者12-18歲的青少年。

    參會的生產(chǎn)商強調(diào)他們的產(chǎn)品是安全的，并否認其產(chǎn)品面向未成年人做了推廣。

    部分原文報道如下：

    A Senate committee hearing on energy drinks marketing yesterday uncovered some skeletons in the advertising closets of three companies there as witnesses, suggesting some reexamination of practices is in order, one observer said.

    The goal of the Senate Commerce Committee hearing was to examine to what extent energy drink manufacturers are marketing their products to kids under the age of 12 and to adolescents ages 12-18.  Some of the ads and promotional messages detailed at the hearing put the three energy drink companies testifying-Red Bull, Monster Energy and Rockstar Energy-on the defensive.

    原文鏈接：<http://www.beveragedaily.com/Regulation-Safety/Energy-drink-companies-put-on-defensive-in-Senate-hearing-on-kid-targeted-marketing>